News Topics
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June 14, 2019
Black Diamond Introduces Performance Footwear as the Cornerstone of its Spring 2020 Collection
SALT LAKE CITY, June 14, 2019 – Black Diamond Equipment, a global innovator in climbing, skiing and mountain sports equipment, announces its new performance footwear collection debuting at Outdoor Retailer Summer Market, June 18-20, in Denver. “Black Diamond’s spring’20 collection includes more than one hundred and thirty new products for...
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June 14, 2019
GU Energy Labs Releases New Recovery Drink Aimed at High-Intensity Sports and Workouts
Berkeley, Calif. — GU Energy Labs welcomes the newest addition to its ROCTANE line with the launch of ROCTANE Protein Recovery Drink Mix, which specifically meets the recovery needs for athletes to rebuild, refuel and rehydrate after high-intensity, long-distance training or racing. ROCTANE Protein Recovery helps muscles recover and reduces...
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June 14, 2019
The Conservation Alliance Announces New Staff
Bend, Ore., June 14, 2019 – The Conservation Alliance has hired Conor McElyea as its new Membership and Development Program Manager. In his role, Conor is responsible for growing The Conservation Alliance membership in the outdoor and sister industries. He will also lead member retention efforts, cause marketing campaigns and...
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June 14, 2019
Ninja OCR World Championships announced August 30, 2019
Lausanne, Switzerland: World OCR, the Fédération Internationale de Sports d’Obstacles (FISO), announced today Arena of Heroes as the officially sanctioned Ninja OCR World Championships. Hero League Vice President of product Ms. Dilyara Sadikova announced that “Arena of Heroes will provide international athletes the chance to race head to head as...
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June 13, 2019
Vasque Welcomes Industry Veterans in the Southwest and Rockies to its Sales Team
Red Wing, MN – June 13, 2019 - Vasque footwear, a family-owned company with more than 50 years of experience in the outdoor footwear sector, is pleased to welcome growth on its sales team, with new agencies representing the Southwest and Rockies. The Steve Ray Outdoor Sales team is covering...
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June 13, 2019
Helen of Troy Promotes Mike Wallenfels as Senior Vice President of Global Sales, Housewares Division
New York, NY (June 13, 2019) – The Housewares Division of Helen of Troy Limited (NASDAQ, NM: HELE), home to the award-winning brands, OXO and Hydro Flask, is pleased to announce the promotion of Mike Wallenfels to the newly created divisional role of Senior Vice President of Global Sales. Prior...
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June 13, 2019
GCI Outdoor Releases First of Its Kind Zero Gravity Lounger at Outdoor Retailer Summer Market 2019
HIGGANUM, Conn. (June 13, 2019) - GCI Outdoor, creators of portable, durable, outdoor recreation equipment and furniture, is proud to announce the introduction of its newest chair: the Freeform Zero Gravity Lounger. Unlike a typical Zero Gravity chair, the Freeform Zero Gravity Lounger features GCI Outdoor’s patent-pending Freeform Leg Rest...
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June 13, 2019
Stasher Becomes Newest Member of The Conservation Alliance
EMERYVILLE, Calif. (June 13, 2019) – Stasher, the first 100% plastic-free, endlessly reusable, pure-platinum silicone storage bag with an air-tight Pinch-Loc™ seal is the newest member to join The Conservation Alliance in order to support the organization’s mission to protect and restore North America’s last wild spaces. Stasher is proud to...
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June 13, 2019
Hit The Ground Running With Salomon At The Outside Experience
OGDEN, Utah (June 13, 2019) –Salomon and Outside Magazine have announced a new partnership to bring outdoor activities to the streets of Chicago during the 2019 Outside Experience. The adventure festival will feature a variety of activities, from running and cycling to paddling and rock climbing, all with the goal...
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June 13, 2019
FITS® Launches New Spring 2020 Collection at Outdoor Retailer Summer Market
CHARLESTON, SC (June 13, 2019)— FITS®, American manufacturers of the best-fitting socks on the market, is excited to announce the launch of their 2020 spring collection at Outdoor Retailer Summer Market June 18th – 20th in Denver, CO. During the show, the brand will unveil its new Top Drawer Crew...
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June 13, 2019
Have Bag, Will Travel: Diamond Brand Gear Unveils New Day Tripper Duffle Bag
Asheville, NC – June 13, 2019 – Diamond Brand Gear, an American manufacturer of outdoor gear, is excited to expand their lifestyle offerings with a new durable travel bag. With a long history of manufacturing gear for the Boy Scouts, U.S. Military, and big outfits such as L.L. Bean and...
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June 13, 2019
PrimaLoft, Inc. Announces Jim Frazier as Senior Vice President, Global Marketing
LATHAM, N.Y. (June 13, 2019) – PrimaLoft, Inc., the leader in advanced material technology, today named industry veteran Jim Frazier as new Senior Vice President, Global Marketing. “We are thrilled to welcome Jim to the PrimaLoft team,” said PrimaLoft president and CEO, Mike Joyce. “Jim is well-versed in product design,...
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June 13, 2019
Doubling Down on Innovation: Superfeet Announces Acquisition of RSscan International
FERNDALE, Wash. (June 13, 2019) – Superfeet, the industry leader in underfoot shape and support for more than four decades, is pleased to announce the company has acquired RSscan International, the leader in movement analysis and personalized products for elite athletes throughout Europe, effective immediately. This merger expands Superfeet research...
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June 13, 2019
JUNE 13, 1969: MSR® Newsletter Serves as Pioneering Safety Resource
SEATTLE, Wash. (June 13, 1969) — Seattle-based Mountain Safety Research® (MSR®), today mails Issue 1 of the Mountain Safety Research Newsletter. Published by Editor, Chief Engineer, and Founder Larry Penberthy, the newsletter pioneers a new era of mountaineering safety with its commitment to independently evaluating climbing equipment and innovating ways...
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June 13, 2019
SweatWorks Named the Official Mobile App and Live GPS Crossing Crusader Tracking Partner of Crossing For A Cure, the Largest Fundraising Endurance Paddle in the US
Washington, D.C. – SweatWorks is excited to announce they have been named the Official Mobile App and Live GPS Crossing Crusader Tracking Partner of Crossing For A Cure, an 80-mile endurance paddle from the Bahamas to Florida that raises money for the Cystic Fibrosis community, which takes place on Saturday,...
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June 13, 2019
UCO Expands Upon Lantern and Camp Kitchen Collections
Seattle, WA - From the backcountry to backyard barbeques, UCO camping accessories have provided utility, comfort and originality in the outdoors since 1971. 2019 continued that legacy of innovation and design as UCO unveiled a new category of camp kitchen ware and new lighting options. In Spring 2020, UCO will...
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June 13, 2019
Oboz teams up with Wildland Trekking Co. as official adventure travel partner
Bozeman, Mont., (June 13, 2019) — Oboz Footwear, the True to the Trail® outdoor footwear company, has entered a strategic partnership with the Wildland Trekking Company, a global leader in the adventure travel industry that leads unforgettable hiking vacations around the world. As Oboz’ official adventure travel partner, the Wildland...
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June 12, 2019
OCTOBER 26, 1984: MSR® Debuts WhisperLite™ Stove, the Most Advanced Liquid Fuel Stove
SEATTLE, Wash. — Seattle-based Mountain Safety Research® (MSR®), the leader in durable and reliable mountaineering equipment, introduces the WhisperLite™ Stove, a powerful, efficient, and compact liquid fuel stove allowing mountaineers to achieve the same performance in the wind and cold as expedition stoves, but with less weight. “The challenge was...
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June 12, 2019
La Sportiva Reinvigorates Marketing Team With Three Promotions
June 12, 2019 (BOULDER, Colo.) – La Sportiva, producers of the world’s finest mountain products since 1928, announces today the promotion of Chrissy Wise to marketing director, Quinn Carrasco to marketing manager, and Wes Green to vice president of sales and marketing. All three are veterans of La Sportiva and...
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June 12, 2019
Osprey Expands Urban Lifestyle Offerings with Arcane Series for Spring 2020
Cortez, CO – Designed for the active, urban dweller and constructed with sustainable materials, Osprey’s Spring 2020 Arcane series delivers minimalist design, a straight forward feature set, and quality craftsmanship. Available in an array of fresh silhouettes and different carry options, these versatile and timeless designs function and fit whether...
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June 12, 2019
Two Years in the Making, Therm-a-Rest® Debuts New Valves for Speedier Inflation & Deflation
SEATTLE, Wash. (June 12, 2019) - Since the introduction of the first-ever self-inflating pad in 1974, Therm-a-Rest has been focused on a single mission: promising the best night’s sleep under the stars. Carrying this focus into 2020, the brand continues to craft the highest-performing and thoughtfully designed outdoor sleep systems...
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June 12, 2019
30+ Years of Innovation in Waterproof Protection Continues With Spring 2020 SealLine® Pro™ Zip Duffel
SEATTLE, Wash. (June 12, 2019) - For the past three decades, SealLine has been pushing the envelope to create products that will withstand the rigors of any adventure on or near the water, and that innovation continues in 2020 with the new Pro Zip Duffel. For boaters, paddlers and adventure travelers,...
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June 12, 2019
HeiQ launches HeiQ Eco Dry for Footwear
Zurich/Switzerland, June 12, 2019. Swiss textile innovator HeiQ launches a new fluorine-free product in their HeiQ Eco Dry product family for a full range of durable water repellence technologies, from apparel to footwear options. As one of the pioneers in this field, HeiQ is the go-to solution provider for many apparel...
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June 12, 2019
Tailwind Nutrition’s New Flavor Will Make You Feel Like a Kid Again
Durango, CO – June 12, 2019 – Tailwind Nutrition is excited to debut Colorado Cola, a new addition to its Endurance Fuel line, at the Summer Outdoor Retailer show next week. Reminiscent of cola treats from childhood, Colorado Cola contains 35mg of caffeine per 100 calories and is designed to provide...
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June 12, 2019
Tesla. Edison. Stanley. Spirit of the “Human Patent-Making Machine” Endures
SEATTLE, WA (June 12, 2019) –When he created the world’s first all-steel vacuum-insulated bottles, William Stanley Jr. single handedly changed the way the world enjoys their drinks of choice. Perhaps one of the greatest inventors of his time, often compared to the likes of Edison and Tesla, William Stanley Jr.’s...