January 29, 2026

Salomon Reveals Next-Gen S/LAB Freeride Arsenal for 2026/27

Ogden, UT (January 29, 2026) /OUTDOOR SPORTSWIRE/ – Pioneers in alpine sports innovation, Salomon, announces three new additions to its 2026/27 S/LAB collection; S/LAB QST X, S/LAB SHIFT ALPHA S BOA®, and S/Lab Shift² 16 MN. Built for riders who seek out the steepest lines, the deepest snow, and the...

January 28, 2026

Hidden Cash in Remote Places: KETL Mtn. Apparel Launches Two New Treasure Hunts

SIERRA NEVADA MOUNTAINS, CA (January 28, 2026) /OUTDOOR SPORTSWIRE/ - KETL Mtn. Apparel, makers of outdoor travel apparel, is kicking off 2026 with two new large-scale treasure hunts designed to reward spontaneity, curiosity, and a willingness to get outside and explore. The brand’s fourth and fifth treasure hunt editions will...

January 28, 2026

Arc’teryx Appoints Avery Baker Chief Brand Officer

NORTH VANCOUVER, British Columbia (January 28, 2026) /OUTDOOR SPORTSWIRE/ – Arc'teryx Equipment, the global design company specializing in technical high-performance apparel and equipment, today announced the appointment of Avery Baker as its first-ever chief brand officer, a newly created executive role that marks a significant step in the company’s global...

January 28, 2026

Seirus adds to 2026-27 Headwear Collection

SAN DIEGO, CA (January 28, 2026) /OUTDOOR SPORTSWIRE/ – A good hat can make all the difference between being warm and chilly. Seirus introduces a variety of new hat styles that keep adults and kids warm and stylish all winter long. Seirus hats come in colors, patterns, and prints to...

January 28, 2026

PAKA Releases 2025 Impact Report, Deepening Connection Between Consumers and the Source of Their Clothing

Boulder, Colorado (January 27, 2026) /OUTDOOR SPORTSWIRE/ - PAKA, a sustainable apparel brand and innovator in alpaca-based clothing, today released its 2025 Impact Report, detailing the company’s social and environmental progress across the Peruvian Andes. Grounded in the belief that clothing should create a meaningful connection between people and place,...

January 28, 2026

Switchback welcomes Sean Smith as Event Director

PORTLAND, Maine (January 28, 2026) /OUTDOOR SPORTSWIRE/ - Diversified today announced the selection of Sean Smith as Switchback event director, tapping the experienced and collaborative leader to take the helm of the outdoor industry’s rising business and education gathering. Smith will be tasked with driving Switchback's continued growth, building on...

January 27, 2026

Kari Traa Brings Winter Warmth to Cassiopeia with New In-Store Pop-Up and Community Film Night

BOULDER, Colo. (January 27, 2026) /OUTDOOR SPORTSWIRE/— Kari Traa, the women-focused Norwegian activewear brand known for performance baselayers and bold Scandinavian design, is now open at Cassiopeia with a new winter pop-up inside the Boulder-based cycling and community hub, offering an easy transition from bike season into winter adventures. With...

January 27, 2026

Media Showroom at Outdoor Market Alliance set for 8th successive event in Denver late February

LAKEWOOD, Colo. (January 27, 2025) /OUTDOOR SPORTSWIRE/ — Across two days, Feb. 25 and 26, Outdoor Market Alliance (OMA), a hub for business in the outdoor industry located just west of Denver, will host its eighth successive OMA Media Show. The event offers an efficient, collaborative and social opportunity for...

January 27, 2026

The Dyrt’s 2026 Camping Report Presented by Toyota Trucks Uncovers the Newest Camping Trends

PORTLAND, Ore., Jan. 27, 2026 /OUTDOOR SPORTSWIRE/ - The Dyrt, the app to get the best campsites, built by the largest RVing and camping community in the U.S., has released its 2026 Camping Report Presented by Toyota Trucks. Toyota has partnered with The Dyrt for the third consecutive year to...

January 27, 2026

City of Malden Launches “Outdoor Rx” Pilot Program for Massachusetts Residents and Individuals with Disabilities

MALDEN Mass., Jan. 27, 2026 /OUTDOOR SPORTSWIRE/ - The City of Malden, in partnership with First Seed Sown and Molina Healthcare (“Molina”), announced the launch of The Great Malden Outdoors Rx, a first-in-the-nation pilot program that connects a city-owned asset, a state's OREC office, and health care for the well-being...