PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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April 18, 2021
Oberalp North America Announces Promotions
Oberalp North America – which operates the Salewa, Dynafit, Wild Country, Pomoca, and Evolv brands in the U.S. and Canada – has promoted Ross Herr to Sales and Marketing Director. Evan Horenovsky was named Supply Chain and Operations Manager. “Our business continues to expand at an impressive pace. Ross has...
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April 16, 2021
The Conservation Alliance Hosts a Virtual Visit to Washington D.C. for 40 Business Leaders
Bend, Ore., April 16, 2021. Today The Conservation Alliance is wrapping up a four-day virtual trip to Washington D.C. with business members spanning the outdoor, craft beverage, and renewable energy industries. Forty business leaders conducted meetings with thirty-eight congressional offices as well as with the White House Council on Environmental Quality...
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April 16, 2021
Base Performance Exclusive Nutrition Partner for Nastar Ski Nationals
Boulder, Colorado – BASE Performance, LLC, industry-leading provider of sports nutrition products announced today that it served as the exclusive 2021 nutrition partner for NASTAR 2021 Ski Nationals event (Aspen, CO April 5-10, 2021). "It was great to have BASE Performance at the NASTAR National Championships to introduce their products...
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April 16, 2021
Red Knot Racing Announces Kilimanjaro Trail Run
West Kilimanjaro, Tanzania — Red Knot Racing Company has announced the addition of Kilimanjaro Trail Run to their 2021 lineup of endurance races in Tanzania. The race boasts trail events of ultra, full, and half marathon distances, each highlighting Kilimanjaro’s Shira Plateau. Kilimanjaro Trail Run will take place on September...
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April 15, 2021
Houdini Sportswear Supports Sierra Club in Celebration of Earth Month
STOCKHOLM, Sweden – April 15, 2021 – The Swedish circular sportswear brand Houdini is supporting Sierra Club's Team Sierra this April to celebrate Earth Month, helping to drive funds and create awareness around environmentalism and circular business. Team Sierra is Sierra Club's grassroots community fundraising program that encourages anyone to...
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April 15, 2021
Kitsbow Furthers Made in the USA and Lean Manufacturing Efforts with Launch of New Mountain Bike Shorts
Old Fort, N.C. (April 15, 2021) – Kitsbow, maker of premium cycling clothing and accessories, continues to lead the cycling apparel industry in lean manufacturing with the introduction of the new Mescal Ventilated Short and Zen Ventilated Cycling Liner which are available now and made-to-order at Kitsbow’s factory in Old...
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April 15, 2021
Cotopaxi Joins Climate Neutral
Salt Lake City, UT, (April 15th, 2021)—Cotopaxi is proud to announce its carbon neutrality. As of today, Cotopaxi is Climate Neutral Certified, which is an independent and rigorous certification program that verifies a company has achieved net-zero carbon emissions for the entirety of its carbon footprint. Climate Neutral, a non-profit...
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April 15, 2021
Dogfish Head Releases its First Non-Alcoholic Wheat Brew, Lemon Quest
Milton, Del., Thursday, Apr. 15, 2021– Dogfish Head Craft Brewery is beyond excited to announce its new, non-alcoholic wheat brew, Lemon Quest, hits shelves nationwide starting in May. Brewed with real lemon puree, blueberry juice, acai berries, monk fruit, sea salt and special, Hopsteiner Polyphenol-Rich Hop PelletsTM, it is a deliciously...
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April 15, 2021
Mountain Hardwear Names Matt Burbach Director of Marketing
Richmond, Calif. (April 15, 2021)- Mountain Hardwear, a leader in performance equipment and apparel for climbers, mountaineers, and athletes, has named Matt Burbach, Director of Marketing. This role will report directly to Mountain Hardwear President, Joe Vernachio and is responsible for connecting all brand marketing efforts across direct-to-consumer ecommerce, wholesale,...
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April 15, 2021
Mammut And The Lady Alliance Adventure Safety Festival Returns For 2021
Denver, CO. (Apr. 15, 2021) – Mammut, outdoor and mountain safety brand, and The Lady Alliance, a community providing opportunities for women+ to find empowerment through adventure and each other, are continuing their successful virtual Adventure Safety Festival into 2021. The festival offers a chance for women+ to engage with...
