News Topics
-
January 22, 2020
Camber Outdoors Welcomes Five New Board Members
Boulder, Colo. (January 22, 2020) – Camber Outdoors, a national nonprofit supporting workplace inclusion, equity and diversity across the active-outdoors industries, announces the appointment of five new board members: Katie Carlson – Vice President of Human Resources, Brooks Running; Hawi Keflezighi – owner of Hawi Management; Eileen Mulry – Vice...
-
January 22, 2020
DYNAFIT hits ISPO Gold with the Blacklight Pro Ski
Mountain endurance brand DYNAFIT scooped two wins at this year’s ISPO Awards, including a Gold Award. The heritage brand, with headquarters in Aschheim near Munich, Germany, secured a Gold Award in the Snowsports/Ski Touring Skis segment - the highest honour in that category - for the Blacklight Pro ski with...
-
January 22, 2020
POMOCA To Unveil “Track Your Skins” Initiative at OR Show
(BOULDER, CO - January 2020) - POMOCA, the world’s leading manufacturer of ski touring skins, will unveil its new “Track Your Skins” initiative at the Outdoor Retailer Snow Show in Denver this month, giving customers the opportunity to learn how each skin was made on the path from the factory...
-
January 22, 2020
Mystery Ranch Employee Pack Build Auction Launches at SHOT and Outdoor Retailer Trade Shows
Bozeman, Mt. – MYSTERY RANCH, the industry-leading pack company built on a heritage of comfortable load carriage, function and durability for people who have a mission to accomplish, announced today an Employee Pack Build program and online auction to commemorate the brand’s 20th anniversary, highlight their talented employees, and raise funds...
-
January 22, 2020
Backcountry Access Celebrates 25 Years, Launches Tracker 4 Avalanche Transceiver
BOULDER, CO – Backcountry Access (BCA) is celebrating its 25th anniversary in business this winter season with a renewed commitment to avalanche education and innovation in the manufacturing of avalanche safety equipment. For the coming ISPO Munich and Outdoor Retailer industry shows, Backcountry Access will launch a new Tracker4 avalanche...
-
January 22, 2020
Liv and Giant USA Announce Partnership with Rebecca Rusch
NEWBURY PARK, Calif. (Jan. 22, 2020) — Liv Cycling, the company dedicated to getting more women on bikes, and Giant, the world leader in cycling technology, will partner with endurance sports icon Rebecca Rusch for 2020 and beyond. As part of Liv and Giant’s mission to make cycling more inclusive...
-
January 22, 2020
Suffer Better and iKOR Labs Announce Donation to the Do Good Grant Program:
iKOR’s Donation Supports Athletes Pushing Limits and Doing Good Denver, Colo. (January 22, 2020) – iKOR Labs, Boulder-based producers of the worlds best recovery products, utilizing full spectrum hemp oil (aka CBD or cannabidiol) for endurance athletes, and local nonprofit Suffer Better, today announced iKOR’s contribution to the Suffer Better Do Good...
-
January 22, 2020
US Trail Running Conference Earns Certification from the Council for Responsible Sport
January 22, 2020, PORTLAND, OR — The US Trail Running Conference has earned official certification of its annual conference by the Council for Responsible Sport (Council). Until now, only competitive sporting events have become certified, making this a first-of-its-kind certification. The Council is an Oregon-based nonprofit that provides independent verification...
-
January 21, 2020
POC Wins Series of ISPO Awards for New Technology and Safety
POC, which has built a reputation on safety, innovation and design, has won three ISPO awards for products and technology from its new 2020/21 snow collection. Starting with an ISPO ‘Gold winner’ award for a brand new and unique Dyneema® based cut-resistant, race base layer, ‘Base Armor’. ISPO ‘Winner’ awards have been received for...
-
January 21, 2020
Trust Performance Wins 2020 Design and Innovation Award
(Salt Lake City, UT ) - Trust Performance, innovators in suspension technology, is honored to be among the winners of the 2020 Design & Innovation Award. Announced today, this annual award is a benchmark and seal of approval for the most outstanding products within the cycling industry. Trust Performance has...
-
January 21, 2020
Welcome to the leisure class: TerraTrike Maverick pushes the envelope of performance and value for aspiring trikers
GRAND RAPIDS, Mich. — TerraTrike, a leader in comfort cycling, is rolling out a new front-line trike for Spring 2020, the Maverick, a customizable and upgradeable point of entry to the fun and carefree world of leisure triking. As recumbent trikes overtake two-wheeled recumbent bicycles in popularity, the new Maverick has big...
-
January 21, 2020
Front Runner Outfitters Gives New Land Rover Defender an Aftermarket Upgrade
LOS ANGELES (Jan. 21, 2020) – Front Runner Outfitters launches a new rack design, engineered specifically for the highly-regarded 2020 Land Rover Defender 110. This visually sleek rack combines core overlanding quality with a cohesive design that seamlessly matches the exterior styling of the Defender 110. Building on its trusted...
-
January 21, 2020
The Channel Mastery Podcast Announces Partnership with SNEWS
Durango, Colo. (January 21, 2020) -- The Channel Mastery Podcast announces that SNEWS will be the co-presenting sponsor, along with Verde Brand Communications, for specific monthly episodes created just for specialty business and brand leaders in the active outdoor lifestyle industries. “I’ve been a big fan of Channel Mastery since...
-
January 21, 2020
Hustle Bike Labs Launches Website; Finalist in OR Innovation Awards
Crowley, Texas — Hustle Bike Labs officially launched its website yesterday evening, highlighting its first product, the Hustle REM Pedal System, a magnetic clipless-platform-hybrid design which should be available to consumers by early Spring 2020. Yet even with the final product still weeks away, the system is already generating major buzz...
-
January 21, 2020
Deuter Packs Eliminates All Harmful Perfluorocarbons in 2020
LONGMONT, Colo. (Jan. 21, 2020) – Deuter, a global leader in backpacks and outdoor equipment, announces that it has completely eliminated perfluorocarbons (PFCs), the harmful chemicals that shed from traditional water repellents, from its product line, beginning in Spring 2020. In order to ensure the water- and soil-repellent properties of...
-
January 21, 2020
Snowsports Industries America and Outdoor Industry Association Announce Outdoor + Snow Show Kickoff Breakfast Keynote: Business As A Force for (Climate) Good
PARK CITY, UT (January 21, 2020). Today, Snowsports Industries America (SIA) announced the details for the Outdoor + Snow Show Kickoff Breakfast keynote, marking the opening of the 2020 trade show, taking place at the Colorado Convention Center in Denver, CO on Wednesday, January 29th. Alongside the Outdoor Industry Association and...
-
January 21, 2020
HeiQ announces next generation of HeiQ Fresh and HeiQ XReflex families
Zurich/Switzerland, January 21, 2020. Swiss textile innovator HeiQ improves both its HeiQ Fresh and HeiQ XReflex product lines. The updated products offer improvement in multiple technical aspects for HeiQ Fresh and more product options with HeiQ XReflex. Founded in 2005 during a hike in the Swiss Alps, HeiQ’s first product,...
-
January 21, 2020
Fall 2020 Outdoor Research shells, insulation built on a foundation of significant materials advancement
SEATTLE, Wash. (Jan. 21, 2020) – For Outdoor Research, Fall 2020 represents a season of significant materials advancements in outerwear and insulation. The new season brings with it notable new launches in fabric technology - along with major upticks in areas like mobility and durability. In its Fall 20 collection,...
-
January 21, 2020
Performance Tea announces Don Reichelt’s win at the Coldwater Rumble
Boulder, CO: Performance Tea, leaders in using CBD and adaptogenic tea to help people achieve their potential, announced that Don Reichelt, sponsored athlete, finished first in the 20-mile Coldwater Rumble run in a time of 2:28 and Joe Gagnon, CEO, Performance Tea completed the 52k and came in first in...
-
January 21, 2020
US Trail Running Conference announces theme – Trail Running Communities for Climate Action and Sustainability
Estes Park, CO – Active at Altitude, organizers of the US Trail Running Conference has announced the theme for this year’s edition of the annual event, Trail Running Communities for Climate Action and Sustainability. This theme is a logical development emanating from last year’s theme of diversity and inclusion, and...
-
January 21, 2020
Darby Communications, Status Forward Announce 2020 Stand Up Partners
Asheville, NC – January 21, 2020 – Darby Communications and Status Forward are proud to announce the recipients of their 2020 Stand Up Initiative. Launched by Darby Communications in 2016, the program has provided over 300 hours of pro bono services to select environmental nonprofits. Past recipients include the Nantahala-Pisgah...
-
January 21, 2020
iKOR Labs Welcomes Dr. Andy Pruitt to Lead Science and Innovation
Boulder, CO – iKOR Labs, the Boulder-based producer of recovery-enhancing hemp oil/CBD (cannabidiol) products, today proudly announced the addition of Andrew Pruitt,EdD as Sports Medicine Consultant for Science and Innovation. Pruitt, a legend in the endurance industry, has been putting his golden touch to use for decades. He received a...
-
January 21, 2020
Ultra Trail du Mont Blanc Champion Courtney Dauwalter Extends Partnership with Salomon
OGDEN, Utah (January 21, 2020) – Salomon, the global leader in trail running and winter sports equipment, announces an extension to Courtney Dauwalter’s partnership with the Salomon global athlete team. Dauwalter, a runner with podium finishes at the world’s highest profile ultra-marathon trail races—including Ultra Trail Du Mont Blanc and...
-
January 21, 2020
Studies and Observations Group Unveils New Brand and Product Direction
Lynnwood, WA – Founded in 1986, Studies and Observations Group (SOG) took its name to honor an elite Special Forces military group of the Vietnam War Now, 34 years later, SOG raises the curtain on a new era, positioning the long-trusted brand as a mission-centric solutions provider. SOG built a...
-
January 20, 2020
Appalachian Gear Company Debuts New All-Paca™ Sleeping Bag Liner
Charlotte, NC – January 20, 2019 – Appalachian Gear Company, an outdoor lifestyle brand specializing in all-natural performance-based clothing and equipment, is proud to expand its lineup in 2020 with a 100% alpaca fiber sleeping bag liner. The All-Paca™ Sleeping Bag Liner is a lightweight, versatile, and eco-friendly addition to any...