PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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June 22, 2021
FORLOH Bags Pure Hunting Sponsorship for 2021
WHITEFISH, Mont. (June 22, 2021) — FORLOH, the first and only brand to manufacture high-end technical hunting apparel that is 100 percent made in America, announces the sponsorship of Pure Hunting, the popular hunting show on Sportsman Channel airing its 10th season beginning Monday, June 28th at 9pm EST. The...
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June 22, 2021
Outdoor Foundation 2021 Outdoor Participation Trends Report Shows Record Participation Rates and Long-Term Challenges
BOULDER, Colo. (June 22, 2021) —Outdoor Foundation today released exclusive insights about Americans’ engagement in outdoor activities in 2020, amid the COVID-19 pandemic. As detailed throughout the report, COVID-19 inspired huge participation growth, as outdoor spaces became places of refuge to safely socialize, improve physical and mental health, connect with...
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June 22, 2021
Current USTR Tariffs give Chinese manufacturers a competitive advantage over USA Supplier and Manufacturers, crippling US goods and growth recovery
Mason, OH, June 22, 2021 — Downlite Outdoor, a division of Downlite, a market leader in down and feather processing and a supplier of responsibly sourced performance fills unduly burdened by current round of Tariffs. USTR Tariffs give Chinese manufacturers a competitive advantage over American manufacturers. Small businesses across America...
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June 21, 2021
Startup PedalCell launches patented technology that charges devices from bicycle motion
Chicago, Illinois (June 22nd, 2021) Startup PedalCell, based in Chicago, IL, is rushing to create more inventory after a spring demand surge. Founded by three engineer cyclists, their patented USB device charger generates power from a cyclist's motion and started shipping in October 2020. PedalCell can charge USB devices such...
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June 21, 2021
Appalachian Gear Company Debuts First-of-its-Kind Sleeping Bag
Kings Mountain, NC – June 21, 2021 – Appalachian Gear Company is committed to giving customers the best night of sleep possible on the trail. The outdoor lifestyle brand is proud to announce a revolutionary new sleeping bag featuring its All-Paca™ fabric. The highly water resistant, highly breathable Ugly Bag...
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June 21, 2021
Bowhunting Legend Cameron Hanes Hosts Epic Endurance Challenge
Austin, TX – June 21, 2021 – FitRankings, the world’s most advanced connected fitness and health platform, is proud to team up with MTN OPS for the Keep Hammering Virtual Series, an endurance challenge encouraging backcountry hunting enthusiasts and athletes of all kinds to test their limits. Hosted by MTN...
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June 21, 2021
360 Adventure Collective to Host Southeast Paddlesports Experience
Asheville, NC — June 21, 2021 — 360 Adventure Collective, the trusted member association that has brought focused, regional events to sales reps and retailers for over 40 years, is excited to host its first Southeast Paddlesports Experience August 24-25 at the U.S. National Whitewater Center in Charlotte, North Carolina....
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June 21, 2021
US Trail Running Conference Webinar Shines a Spotlight on Safety
Estes Park, CO– The sixth webinar in a nine-webinar series produced by the US Trail Running Conference and presented by the leading trail registration platform UltraSignup, was hosted Thursday, June 17. The session subject for this latest session was: Race Courses – Course design & marking, land partners & permits,...
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June 21, 2021
Cotopaxi to Launch Camp Collection in Partnership with Teva, MiiR, and ENO
Salt Lake City, UT. (June 21, 2021) – Outdoor gear and apparel brand and certified B Corp Cotopaxi, is excited to announce their adventure-ready partnership with fellow outdoor brands Teva, MiiR, and ENO. The Camp Collection is a celebration of summer and camping season, paired with a commitment to responsibly...
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June 21, 2021
Fabletics Named Official Active Lifestyle Partner of Tough Mudder
EL SEGUNDO, Calif. (June 21, 2021)- Fabletics announced it has been named the official active lifestyle partner of Tough Mudder. As part of the strategic partnership through 2022, Fabletics will offer its premium quality activewear to the more than 6 million members of the Tough Mudder community through a series of...
