News Topics
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November 12, 2018
Apex Ski Boots Granted US Patent for Innovative Closure
Golden, CO. - November 12, 2018 – Apex Ski Boots, the only Two Part Open Chassis + Walkable Boot design in the US market, today announced that the US Patent and Trademark Office (USPTO) has granted the brand a US Utility Patent. The confirmation comes as Apex has completed initial...
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November 12, 2018
Inaugural adidas x Woolmark Performance Challenge Winner Announced
Alicia Ferreira de Sousa from L’École de la Maille de Paris was today announced the winner of the inaugural adidas x Woolmark Performance Challenge, presented at a special event during Outdoor Retailer, Denver, Colorado. The Woolmark Performance Challenge is a new annual competition for tertiary students aimed at pushing the...
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November 9, 2018
Turtle Fur Partners with Pearl’s Customer Data Platform to Evangelize Customer Obsession
Morrisville, VT, (November 9, 2018) – Turtle Fur, the leading headwear and accessories brand in outdoor and snow sports industries for 35 years, announces a new innovative partnership with Pearl. Pearl, a Customer Database Platform (CDP) is a new category of marketing software that monetizes Customer Relationship Management (CRM), democratizes...
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November 8, 2018
BioLite Appoints Waypoint Outdoor In New Growth Plan
(Brooklyn, NY, November 7, 2018) – BioLite, an innovator in off-grid energy solutions, is proud to announce Waypoint Outdoor as its exclusive nationwide master sales representative group for the US Outdoor Wholesale Market. “BioLite is thrilled to partner with Waypoint to expand the level of service we can offer to our hundreds of retail...
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November 8, 2018
Rylo Offers Best-in-Class 5.8K Resolution with Software Update
SAN FRANCISCO (Nov. 8, 2018) -- Rylo, the San Francisco-based camera company that enables anyone to create unbelievable video, today announced an update that will enable users to expand their creative capabilities even further – all with the same camera. With its unique approach to innovation through software, Rylo has...
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November 8, 2018
Leatherman Tool Group Sells Ledlenser Brand
(Portland, OR — November 8, 2018) — Today, Leatherman Tool Group (LTG) announced it will sell Ledlenser GmbH & Co. KG of Solingen, Germany, the maker of Ledlenser LED lights to Afinum. Closing is scheduled to take place by the first week of December. LTG will continue to support the...
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November 8, 2018
United By Blue Announces Series A Financing
PHILADELPHIA, PA (THURSDAY, NOVEMBER 8, 2018) - United By Blue, a leading outdoor brand known for sustainable products that support ocean and waterway conservation, has raised a Series A financing round. The round was led by Emil Capital Partners with participation from CircleUp, Golda Darty, Connected VC, Patient Capital Collaborative,...
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November 8, 2018
American Alpine Club Engages the Veteran Community with New Membership Options and Outreach
Golden, CO (Nov 8, 2018) — The American Alpine Club (AAC), America’s oldest and largest climbing advocacy non-profit, is proudly expanding the organization’s efforts to engage active-duty military and veterans through new membership options and proactive outreach. The effort—led in large part by active-duty military members of the American Alpine...
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November 7, 2018
LifeStraw Launches Flex with Gravity Bag Water Filtration for Groups at Outdoor Retailer Winter Market in Denver, November 8-11
LAUSANNE (November 7, 2018) - LifeStraw®, a global leader in developing innovative filtration and purification products for safe drinking water, today launches the LifeStraw Flex gravity filter an advanced water filtration system designed for groups that are hiking, camping or impacted by natural disasters. LifeStraw Flex gravity filter is available...
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November 7, 2018
United By Blue Calls for Conservation Action on Blue Friday, a Sustainable Black Friday Alternative
PHILADELPHIA, PA (WEDNESDAY, NOVEMBER 7, 2018) - For the third year in a row, United By Blue (UBB), the sustainable outdoor apparel and lifestyle brand that removes a pound of trash from the world’s oceans and waterways for every product sold, urges consumers to re-evaluate their plans the day after...
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November 7, 2018
BeAlive’s Newly Licensed Documentary Film – The Bikes of Wrath – Wins the Prestigious People’s Choice Award at the Banff Centre Mountain Film and Book Festival
Midland, MI – November 7, 2018 – BeAlive, a digital video entertainment network for the mobile, social generation of outdoor adventure enthusiasts, announced today that “The Bikes of Wrath” has won the People’s Choice Award at the 2018 Banff Centre Mountain Film and Book Festival. Just last month, BeAlive picked...
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November 7, 2018
Diamond Brand Gear Promotes Lauren Rash to COO
Asheville, NC – November 6, 2018 – Diamond Brand Gear, an American legacy in domestic outdoor gear manufacturing since 1881, is proud to announce the promotion of Lauren Rash to Chief Operating Officer. Previously VP of Operations for Diamond Brand Gear, Rash has been with the brand since 2016, where...
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November 7, 2018
Salewa North America Establishes New Management Team
Boulder, Colorado (November 2018) - Salewa North America, which operates the DYNAFIT, SALEWA, WILD COUNTRY, and POMOCA brands in the United States and Canada, announced a new North American leadership team. Effective immediately, Salewa North America has announced two promotions among its senior management team with the appointment of Drew...
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November 6, 2018
Oberalp Group Salewa, Dynafit and Wild Country Receive Fair Wear Foundation Leader status
Combining forces, a strong sense of responsibility and desire to promote change can lead to success. The Fair Wear Foundation (FWF), a non-profit organisation, has confirmed that the Oberalp Group is making an outstanding commitment to ensuring fair working conditions at its suppliers. In August 2018, the South Tirolean group...
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November 6, 2018
W.L. Gore & Associates Wins Three Gear of the Year Awards from Runner’s World, Bicycling for GORE-TEX Footwear, Fabric Technologies
ELKTON, MD (November 6, 2018) – W.L. Gore & Associates, makers of GORE-TEX products, recently won two 2018 Gear of the Year awards from Runner’s World magazine for its GORE-TEX Invisible Fit footwear technology in running shoes and its GORE-TEX SHAKEDRYTM fabric technology in the Gore R7 GORE-TEX SHAKEDRYTM Hooded...
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November 6, 2018
FITS® Launches Give Back Campaign to Support Southeast Hurricane Victims
CHATTANOOGA, TN (November 6, 2018)— FITS®, American manufacturers of the best-fitting socks on the market, announces the launch of their “Buy One, Give Two” campaign to support victims of the recent hurricanes that affected the Southeast. For every purchase online, FITS will donate two pairs of socks to residents that...
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November 6, 2018
Peak Design Takes Second Place in Outside Magazine’s 2018 “Best Places To Work”
(San Francisco, CA) — Peak Design, the leader in crowdfunding, essential carrying equipment and camera accessories, is honored to take second place out of a field of 50 finalists in Outside Magazine’s 2018 “Best Places to Work.” 2018 marked Outside’s 11th-year hosting Best Places to Work and Peak Design’s second...
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November 6, 2018
Norrøna Debuts Reimagined Backcountry Freeride, Alpinism Outerwear Collections at Outdoor Retailer
DENVER (November 6, 2018)—Norrøna, the Norwegian brand renowned for its premium, sustainably built outerwear, will exhibit its Winter 2019/20 assortment this week at Outdoor Retailer Winter Market in Denver. The tamok collection, built for hard-charging backcountry skiers and snowboarders, blends the lightweight performance of touring-specific garments with a more relaxed...
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November 5, 2018
Darn Tough Vermont Appoints APEX Outdoors Sales to Southern Territory
Northfield, VT., Sock Capital of the World (November 5, 2018) -- Darn Tough Vermont, the American manufacturer of the fastest growing collection of performance outdoor and lifestyle socks, proudly announces that effective immediately Apex Outdoor Sales is responsible for representing the Darn Tough brand covering all channels servicing Texas, Arkansas,...
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November 5, 2018
Tortuga Expands Award-Winning Setout Collection With Versatile New Designs: Setout Laptop Backpack and Setout Duffle Bag
Walnut, CA (November 5, 2018) – Tortuga – creators of carry on travel backpacks, daypacks, and accessories for city travelers– announces the launch of their two newest designs, the Setout Laptop Backpack and Setout Duffle Bag. Together, the Setout Duo Bundle is an ideal travel-optimized set for air travelers. “Walking...
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November 5, 2018
Oboz Footwear welcomes Pacific Crest Trading as Southwestern sales team
Bozeman, Mont., (November 5, 2018) — Oboz Footwear, the True to the Trail® outdoor footwear company headquartered in Bozeman, announces that Pacific Crest Trading will represent the brand in the Southwest including California, Arizona, Nevada and Hawaii. Pacific Crest Trading (www.pctreps.com) was founded by Dan Miller in 1998 following stints...
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November 5, 2018
Osprey Expands Best Selling Farpoint/Fairview Adventure Travel Pack Series for Fall 2019
Cortez, CO – November 5, 2018 – Osprey Packs, a leader in creating top-quality, high-performance packs to comfortably and efficiently carry gear, is expanding their best-in-class Farpoint/Fairview adventure travel pack series for Fall 2019. The new Farpoint Trek Travel Pack (men’s) and Fairview Trek Travel Pack (women’s) are purpose-built packs...
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November 5, 2018
Jessica Hjorth Highlights New Hires for Active Lifestyle Agency, rygr
CARBONDALE, Colorado (Nov. 5, 2018) — rygr, an integrated marketing agency for active lifestyle brands, welcomes Jessica Hjorth as senior account manager. Hjorth joins the Colorado-based agency on November 5 and will contribute leadership to the account teams working with Fjällräven, KEEN Footwear and KEEN Kids. Prior to joining rygr, Hjorth...
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November 5, 2018
Merrell Launches “One Trail” Project to Showcase and Celebrate Diversity
ROCKFORD, Mich. (Nov. 5, 2018) — Outdoor brand Merrell has launched the One Trail project, a campaign celebrating diversity on the trail and seeking to contemporize attitudes about outdoor participation. The first element of the campaign is a mural of portraits taken on trails across the country on Sept. 1, 2018,...
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November 5, 2018
Mountain Equipment’s Tupilak Pack Earns B.I.G Award
Buffalo N.Y. (November 5, 2018) -- Mountain Equipment, a UK designer and manufacturer of outdoor gear and apparel, will be recognized by Rock & Ice magazine’s Best In Gear (BIG) Awards, winning accolades for the Tupilak 37 alpine pack. The BIG awards will appear in the Rock & Ice December...