News Topics
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November 23, 2015
Boardworks Announces New Sales Leadership and Expanded Sales Support for West Coast
CARLSBAD, Calif. (November 23, 2015) — Boardworks, a premier surf and standup paddleboard company, announced today its new sales leadership and expanded sales support for the West Coast region. Boardworks named Andrew Valentine sales director, promoted Rick Gravesen to sales rep for Southern California, and is actively searching for a new sales...
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November 20, 2015
Inaugural Grassroots Outdoor Alliance Connect Event Charts the Way Forward for Specialty Retailers
Asheville, N.C. (November 19, 2015) — The way business is done within specialty outdoor retail continues to evolve and with the changes, the opportunities for specialty outdoor retailers have never been stronger. But specialty retailers operate unique local businesses that need a network of like-minded peers and custom-tailored solutions to evolve...
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November 19, 2015
Jones Snowboards Supports Rainforest Reforestation In Costa Rica
Truckee, CA (Nov 19, 2015) - Jones Snowboards is proud to announce a partnership with the non-profit rainforest reforestation project Association Community Carbon Trees (ACCT). ACCT has spent the last twelve years fighting against climate change by reforesting clear cut swaths of Costa Rican rainforest with a wide diversity of native tropical trees. Planting and...
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November 19, 2015
Hydro Flask Unveils First-Ever Influencer Program
Bend, OR (November 19, 2015) – Hydro Flask, the award-winning leader in high-performance, insulated stainless steel flasks, unveils its team of select athletes, photographers, artists and adventurers as part of the company’s first-ever Influencer Program. The newly formed group will help launch Hydro Flask’s #UnexpectedRefreshment campaign while promoting the brand’s mission and...
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November 18, 2015
Portable Solar Generator Indiegogo Project Achieves Funding Goal 12 Hours
Pocatellobased Inergy Solar, launched a crowdfunding campaign on Indiegogo yesterday, November 17, at 9 AM PST to help fund the mass production of its innovative and portable home solar system in a box, the Kodiak Solar Generator System, and has already surpassed 125% of its goal within the first 24 hours....
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November 18, 2015
Seth Cobb Named Chaco President
ROCKFORD, Mich. (November 18, 2015) – Wolverine Worldwide has named Seth Cobb as the new president of Chaco. In this senior role, Cobb will lead all aspects of the business and position Chaco for accelerated global growth. Cobb replaces Chip Coe, who was promoted to Managing Director of the Wolverine Worldwide EMEA region in...
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November 18, 2015
Stio Partners with Alta Ski Area for 2015-16 Winter Season
JACKSON, Wyo. (November 18, 2015) – Jackson Hole mountain apparel brand Stio is partnering with Alta Ski Area for the 2015-16 winter season. Alta and Stio customers will have exclusive benefits between brands, including awareness and exposure to respective audiences, discounts on Stio apparel and chances to enter sweepstakes and giveaways for ski packages,...
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November 18, 2015
Avatech Launches Updated Avanet, a Crowdsourced Mobile & Web Platform of Mountain Safety Information for Snow Pros and Recreationalists
Avatech, an outdoor technology company focused on developing breakthrough, mountain safety technologies, announces the launch of Avanet, the world’s first crowdsourced, real-time platform of mountain safety information. Avanet is now available to both recreational and professional users for download on the web at www.avatech.com and on mobile at the App Store. “At Avatech...
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November 17, 2015
Thermal Strengthens Team With Addition of Marketing Manager for Hunting
BEDFORD, Mass. (November 17, 2015) — Thermacell® Repellents Inc., a leading manufacturer of area mosquito repellent products, has strengthened its marketing team with the hire of hook-and-bullet industry veteran Adam Goess. Goess is now Marketing Manager for Thermacell’s Hunting division. “In this new role, Adam will drive Thermacell’s efforts to capitalize...
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November 17, 2015
Fishpond Angles to Save the Colorado River
Denver (November 17, 2015) – For fly fishing brand fishpond, helping save and protect watersheds is just as important as making great gear for anglers. The brand has been a long-time supporter of non-profit Save the Colorado, and this year they have donated over $3,700 for the organization. “As a Colorado company, we...
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November 16, 2015
HERA Climb4Life Event Raises $20,000 for Ovarian Cancer Research
SALT LAKE CITY, Utah (November 16, 2015) — Petzl is proud to announce the 2015 HERA Women’s Cancer Foundation’s Climb4Life series raised more than $20,000 for ovarian cancer research. The Petzl Technical Institute hosted a special screening of Reel Rock 10 for HERA family, friends and supporters at its 15,000-square-foot technical training facility in...
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November 16, 2015
Petzl Recognized in OUTSIDE’s Best Places to Work 2015
SALT LAKE CITY, Utah (November 16, 2015) – Petzl has been selected as one of OUTSIDE’s Best Places to Work 2015. Each year, OUTSIDE recognizes the top 100 companies in the United States that help their employees strike the ideal balance between work and play. These companies encourage employees to lead...
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November 16, 2015
Copp-Dash Inspire Award Accepting Applications for 2016
The Copp-Dash Inspire Award is currently accepting applications through December 31, 2015 for small climbing teams attempting fast and light alpine climbing objectives with a desire to creatively document and share their experience. The award was established in memory of American climbers Jonny Copp and Micah Dash, who were killed in an...
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November 12, 2015
Confluence Outdoor Raises Funds for American Whitewater
GREENVILLE, S.C. (November 12, 2015) — Confluence Outdoor, the owner of eight unique watersports brands, today announced it raised $6,000 for American Whitewater, a national non-profit organization dedicated to the conservation and restoration of America’s whitewater resources. “American Whitewater’s mission and the important work they do all year is important to our...
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November 12, 2015
Nuu-Muu Inspires Active Women Everywhere With New SCOOP Dress And Extended Sizing
Bellingham, WA, November 12, 2015 – Just in time for the holidays, Nuu-Muu - maker of the original “exercise-and-everything-else” dress - revealed its latest figure-flattering style, the lower-neckline SCOOP dress. Staying true to its mission to inspire as many women as possible, Nuu-Muu also announced an additional 3XL (20-22) size...
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November 11, 2015
Nielsen-Kellerman Launches K5 Kestrel Weather Meters
November 11, 2015 (Boothwyn, Pa.) Nielsen-Kellerman (NK), the leader in rugged environmental and sports performance instruments, launches its line of Kestrel 5 Series meters. The Kestrel 5 Series meters communicate wirelessly with mobile devices via Bluetooth for immediate and accurate weather data that can be used by professionals and amateurs alike in...
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November 10, 2015
The Hard Drop of an Urban Skier
Jackson, Wyo. (Nov 10, 2015) A new feature-length documentary directed by Clayton Vila and produced by Teton Gravity Research (TGR), "For Lack of Better", provides insight into the underbelly of a little-known sect of modern-day athleticism, known as street skiing. Outlining the immense commitments and challenges endured for each minute of...
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November 10, 2015
From the Amazon to Zambezi, Nite Ize Travels with Survivalist Forrest Galante
Boulder, Colo., November 10, 2015 – With an innate passion for the outdoors, Forrest Galante is one of the world’s greatest adventurers, a renowned survivalist, and a dedicated Nite Ize® enthusiast. Galante has now officially partnered with Nite Ize, a manufacturer of innovative products that enhance user lifestyles, in an effort to...
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November 9, 2015
Pearl Izumi Pushes the Pace with Road NØ v2 Minimalist Run Shoe
Louisville, Colo. (Nov. 9, 2015)- Pearl Izumi, maker of run, ride and triathlon performance footwear and apparel, is excited to release the Road NØ v2 minimalist road running shoe for Winter 2015/2016. This shoe is an update to Pearl Izumi’s and a branch of their neutral range of road shoes, featuring lightweight...
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November 9, 2015
PeopleForBikes Hosts Top Executives at D.C. Fly-In
Boulder, Colo. (Nov. 9, 2015)- Last week, PeopleForBikes was in Washington D.C. for an all-women’s Fly-in with sixteen of top bicycle industry executives to help make biking better in America. PeopleForBikes leaders and industry executives met with members of congress, senior staff, as well as other influential stakeholders and coalition leaders to help move...
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November 4, 2015
Stio Continues Strong Growth With New Hires, Expanded Headquarters
JACKSON, Wyo. (November 4, 2015) – Jackson Hole mountain apparel company Stio announces new hires and an expanded corporate headquarters as part of its 2015 year-end expansion plan. Liz Barrett joins Stio as marketing manager and John Herskind joins Stio’s graphic design team. The company will move from its current Wilson, Wyoming,...
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November 4, 2015
Hillsound Equipment Sponsors Phantom Run Trail Race
Hillsound Equipment- the leading producer of adventure and fishing traction equipment and gaiters for urban and outdoor enthusiasts- is excited to be a premier sponsor for the Phantom Run Trail Race by Mountain Madness. The race is taking place on Saturday, November 14, 2015 in North Vancouver at the Lower...
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November 4, 2015
“Paradise Waits”, new Film from Teton Gravity Research, available today on DVD
JACKSON, Wyo. (Oct. 4, 2015) Today, leading media producer and content curator in action sports, Teton Gravity Research (TGR), announces the availability of their newest action sports film on DVD, "Paradise Waits". The film follows cold fronts, winter weather, and a cast of world-class athletes as they seek paradise across the globe....
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November 4, 2015
Angel Collinson Slays Big Lines in Alaska – Full Segment from “Paradise Waits”
JACKSON, Wyo. (Nov. 4, 2015) Today, leading media producer and content curator in action sports, Teton Gravity Research (TGR), announces the availability of their newest action sports film on DVD, "Paradise Waits". The film follows cold fronts, winter weather, and a cast of world-class athletes as they seek paradise across the globe....
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November 2, 2015
Hydro Flask Named One of the Healthiest Companies to Work For in America by Greatist
Hydro Flask, award-winning leader in high-performance, insulated stainless steel flasks, was named by the website Greatist.com this week as one of the healthiest companies to work for in America. Hydro Flask has exploded since its beginning in 2009 to become the fastest-growing hydration company in the United States. With its...
