PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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September 3, 2020
57Hours Partners with First Descents to Encourage Continued Outdoor Adventure Among FD Alumni
New York, NY (September 3, 2020) — 57Hours is thrilled to announce a new partnership with First Descents to facilitate discounted access to guided adventures to all First Descents community members. 57Hours, the platform that connects individuals with certified guides for outdoor adventures, strives to provide a service that makes...
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September 2, 2020
Fenix’s Launches Two New Everyday Carry Flashlights: The E12 V2.0 AA Flashlight and the E28R Rechargeable Flashlight
Fenix Lighting is pleased to announce the launch of two new flashlights: The E12 V2.0 and the E28R. While each light is powered in different ways, both are designed to be everyday carry flashlights with bright LED outputs. With incredibly user-friendly and convenient features like long runtimes, portable sizes, tough...
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September 2, 2020
State Bicycle Co. Introduces Limited-Edition “Rick and Morty” Series
Tempe, AZ – State Bicycle Co. http://www.statebicycle.com - known for high-quality bikes, well thought out aesthetics and exciting collaborations, announces a partnership with Warner Brothers and Rick and Morty. Get ready to blast off into new dimensions with the State Bicycle Co. x Rick and Morty limited edition line of...
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September 2, 2020
Article One Unveils GTGlass Collection with Ciele Athletics™ in a Performance Driven Collaboration
FLINT, Mich (Sept. 2, 2020)– Article One, the independent eyewear brand based in Flint, Mich., today announces the Sept. 3 launch of the GTGlass collection in collaboration with running brand Ciele Athletics™. In homage from one style-driven brand to another, the AO X Ciele GTGlass is inspired by retro sport aesthetics and...
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September 2, 2020
Outdoor Economy Conference Taps Asheville-Based Darby Communications
Asheville, NC – Sept. 1, 2020 – The Outdoor Economy Conference, the nation’s premier event for those looking to grow the outdoor industry in their own regions, is thrilled to announce its partnership with Asheville-based Darby Communications. Conference organizers have tapped Darby Communications as their PR agency of record to...
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September 1, 2020
Verde Brand Communications and the Multi-Channel Marketing Academy Announce New Webinar Series
DURANGO, Colo. (September 1, 2020) - The Multi-Channel Marketing Academy, an eight-week immersive online marketing course presented by Verde Brand Communications, announces a new webinar series throughout the month of September. The series kicks off on September 9, 2020, with a Holiday Summit - How consumer behavior trends are reshaping...
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September 1, 2020
Kahtoola Launches EXOspikes™ Footwear Traction Designed to Keep you Active Outside on Winter Trails, Roads, and Everything in Between
Flagstaff, Ariz. (September 1, 2020) – Kahtoola, creator of award-winning MICROspikes® and NANOspikes® footwear traction, is proud to announce the launch of its new cross-terrain traction product, EXOspikes™. Now available at outdoor retailers and Kahtoola.com, EXOspikes are the first footwear traction product to truly serve the versatile needs of trail...
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September 1, 2020
Primus Makes the World’s Best Camp Stoves Even Better for Spring 2021
LOUISVILLE, Colo. (Sept. 1, 2020) — Primus, the Swedish outdoor equipment brand known since 1892 for its innovative cooking products, unveils a 2021 collection that delivers on user experience and environmental stewardship, incorporating bio-plastics, improved ergonomics and heightened performance across its collections designed for a broad range of outdoor enthusiasts....
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September 1, 2020
Snow Peak USA Opens the Doors to its New US Headquarters and Retail Flagship in Portland, Oregon
Portland, OR – September 1, 2020 – Built around the concept of “Dwelling Outdoors Together,” Snow Peak is pleased to welcome its community inside to a new US Headquarters and retail flagship; hosting its Grand Opening on the weekend of September 11th at 404 NW 23d Ave in Portland, Oregon....
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September 1, 2020
Outdoor Industry Association (OIA) and PeopleForBikes Enter Into a Powerful Partnership to Extend the Reach and Impact of the Climate Action Corps
DENVER, Colo. — September 1, 2020 — Outdoor Industry Association (OIA) and PeopleForBikes (PFB) have announced a unique partnership through which PFB members — bicycle manufacturers and retailers — will be able to join the OIA Climate Action Corps, an unprecedented, collaborative model for alignment, action and accountability to achieve industry-wide greenhouse...
